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Of Volks and Beetles: A brief history of the VW Beetle and customization

The Volkswagen Beetle, or the Type 1 as itRod, but other combinations and variations
was officially known until 1967, is anare possible. While the engine platform is
economy class car. It was originally designedover 40 years old, the Beetle's engine is
by Ferdinand Porsche for Adolf Hitler'sflexible enough to handle the mixing and
commission for what the latter called thematching of more souped up or tweaked parts,
"People's Car," (Volk-Wagen in German). Thegoing beyond the original limitations of the
idea was to have a car available at anstock Beetle, making the car no stranger to
affordable price for every German household.motorsport events and street racing
The official production started in 1938 andcompetitions. A particular Beetle sub-style
ended in 2003. The original design wasknown as the Baja Bug is also found in
equipped with an air-cooled 4-cylinderoff-road competitions. Other customizers opt
horizontally opposed cylinder or "flat four"to stick to the vintage Beetle look. Since
located at the rear as opposed to the frontthe Volkswagen produced different
like most vehicles. Another trademark is theincarnations of the Beetle, parts vary from
design of the body, which probably gave theyear to year. The market for classic stock VW
vehicle its namesake. Throughout the years,Beetle Parts ranges back to the very first
some upgrades to the model have beenmodel produced in the 1960's, allowing
produced, but the architecture remains mostlycollectors to restore and maintain their
in line with the original Type 1 signaturevintage Beetles on good running condition. In
design. Due to the inherent versatility of1998, Volkswagen released the New Beetle, a
its engine platform and customizationretro themed car based on the company's Golf
opportunities, the Beetle is one of theplatform, but borrowing the design of the its
longest and most produced design amongbig brother so to speak. Unlike the original,
automobiles. As far as modification goes, VWthe New Beetle had a front-mounted engine as
Beetle Parts, be it OEM or aftermarket parts,opposed to the Beetle's traditional
are heavily sought after by many Beetlerear-mounted one. It remains to be seen if
enthusiasts. Certain set styles were alreadythe New Beetle will have the same
popular amongst the car's cult following,characteristics as the original.
such as the Cal Looker, Resto Cal, and Rat



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