| Volvo has once again grabbed the limelight of | | | | loudspeakers from Danish Dynaudio. This |
| the auto industry when it finally unveiled | | | | particular feature is designed to attract the |
| its premium hatchback, the C30. It has been a | | | | youth market. Moreover, the C30 also caters |
| challenge for Volvo to come up with something | | | | to personal choices of customers particularly |
| as interesting or much better than the BMW 1 | | | | in terms of auto parts like Volvo control |
| series, Audi 3 and Volkswagen GTI. The Volvo | | | | arms. Anne Blec, President and CEO of VCNA |
| C30 has not failed the automaker as a matter | | | | commented, "The Volvo C30 is a very exciting |
| of fact it improved their sales tremendously | | | | car with emotional appeal. We anticipate that |
| and a result enhance the standing of the | | | | the C30's youthfulness and dynamic design |
| automaker in the industry. | | | | will catch the hearts and minds of people |
| | | | beyond Volvo's traditional customers." |
| The Volvo C30 is a small family car, | | | | |
| three-door, four-seat hatchback version of | | | | Steve Mattin, Volvo Car's Design Director has |
| the S40, V50 and C70 luxury vehicles. It is | | | | also something to say regarding the C30, "The |
| powered by I4 and I5 engines. Created on Ford | | | | C30 has plenty of muscles in a sporty and |
| C1 platform same as its siblings, it shares | | | | compact package. Anyone who recalls the Volvo |
| identical sheet metal. The C30 has made its | | | | SCC (Safety Concept Car) or the classic |
| word debut at the 2006 Paris Motor Show. | | | | P1800ES will recognize the exclusive and |
| | | | convenient rear tailgate. The distinctive |
| The hatchback was especially designed to meet | | | | tail lamps ensure that no one will be |
| the needs of young generation Volvo buyers. | | | | uncertain about which car they are |
| The unique design of the vehicle that | | | | following." |
| includes exotic frameless glass tailgate, a | | | | |
| confident stance and the broad shoulders has | | | | Volvo has a track record for its safety |
| became Volvo's trademark and has helped it to | | | | features and the C30 hatchback has |
| standout amidst the stiff competition. | | | | exemplified the legendary reputation of the |
| According to Fredrik Arp, President and CEO | | | | automaker in the said aspect. The hatchback |
| of Volvo Car Corporation, "The new C30 is an | | | | is equipped with BLIS short for Blind Spot |
| ambitious new car for Volvo. It is a car that | | | | Information System which helps drivers in |
| aims for a group of young singles, or | | | | identifying another vehicle in the blind |
| couples, with intense urban lifestyles. These | | | | spot. The C30 being a true Volvo breed is not |
| people prioritize excitement in design and | | | | going to be allowed to stray without IDIS or |
| driving characteristics, and this car should | | | | Intelligent Driver Information System, WHIPS |
| suit their varied tastes perfectly." | | | | or Whiplash protection System, and a Side |
| | | | Impact protection System that comes with side |
| The hatchback is offered with a wide variety | | | | airbags and Inflatable Curtain, IC. |
| of diesel engines and gasoline. The diesel | | | | |
| engines include the 109 horsepower 1.6 liter | | | | The hatchback is also given the patented |
| inline-4, and a 180 horsepower 2.4 liter | | | | front and rear structure that would absorb |
| inline-5. On the other hand the petrol | | | | and redistribute impact on the vehicle in |
| engines include a 100 horsepower 1.6 liter | | | | case of accident. Added protections for |
| I4, a 170 horsepower 2.4 liter inline-5, and | | | | passengers are also installed like seatbelts |
| a 220 horsepower turbocharged 2.5 liter | | | | with unique pretensioners. |
| inline-5. | | | | |
| | | | Arp further stated that Volvo is planning to |
| The C30is also equipped with an upgraded | | | | sell as much as 65,000 cars every year and |
| sound system that includes a digital 5x130 | | | | 75% of those sales are expected to come from |
| watt ICE Power amplifier from Alpine that | | | | Europe market. |
| features Dolby Pro Logic II Surround, and 10 | | | | |