| In the news: Volkswagen of America, Inc. the | | | | When it was finally offered to the public in |
| maker of high quality Volkswagen parts has | | | | 1998, sales quickly surpassed the anticipated |
| announced recently that the US sales of the | | | | 50,000 units. The introduction of the New |
| legendary New Beetle was able to reach the | | | | Beetle has helped Volkswagen in rejuvenating |
| half-million mark. The new beetle made its | | | | sales in the US market. |
| worldwide debut nine years ago at the North | | | | |
| American International Auto Show in Detroit. | | | | The presence of the New Beetle in the market |
| | | | has created the Bug mania starting off with |
| Sales of Volkswagen's original Beetle in the | | | | the return of the "punch buggy" game up to |
| US were strong throughout the 1960s up to the | | | | the 2005 movie Herbie. The New Beetle is |
| end of its US run in 1979. It has remained | | | | fully loaded and exemplifies the modern |
| dormant for sometime but made its comeback | | | | cultural phenomenon. Owners of New Beetle |
| and featured more improvements in both style | | | | come together annually in what they call as |
| and features than its predecessors. It was in | | | | "Bug Ins" in Roswell, New Mexico. |
| the year 1998 that the New Beetle has made | | | | |
| its presence felt once again in the US. And | | | | Volkswagen is continuously modifying their |
| within the span of nine months the New Beetle | | | | New Beetle lineup to further meet the demands |
| sold half-million units --- the same figures | | | | of their customers. As proof of this, in 1999 |
| which took the original Beetle thirteen years | | | | they VW has offered a turbo version Beetle |
| to accomplish. | | | | and a convertible model in the year 2003. The |
| | | | 2005 New Beetle was given a more dynamic new |
| According to Adrian Hallmark, Executive Vice | | | | shape, for a more aggressive and masculine |
| President, Volkswagen of America, Inc. "The | | | | look. VW has also equipped the New Beetle |
| New Beetle is fun, functional and enduring. | | | | with an all-new 2.5 liter, in-line cylinder |
| It maintains its strength and popularity in | | | | gasoline engine that cranks up 150 |
| the market and its icon status promises that | | | | horsepower. |
| the New Beetle will continue to be a magnet | | | | |
| for the brand." | | | | For its 2007 New Beetle, Volkswagen is |
| | | | cooking up some great surprises for everyone. |
| The new Beetle was originally presented as | | | | VW will once again offer a Triple White New |
| the Concept 1 at the 1994 North American | | | | Beetle Convertible. And that's not all! |
| International Auto Show. Its debut was a | | | | Volkswagen will also offer a limited number |
| successful one and was able to satisfy | | | | of New Beetles at an amazing starting price |
| America's desire for fresh and unique design. | | | | of $16,490. |